Tips & Tales – The IMS Advertising Blog Spot
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Direct Mail on a Small Budget
Direct mail, like any other advertising or marketing medium, has its own list of inviolable do’s and don’ts. Not that certain rules weren’t meant to be bent, if not broken, but there’s always a good reason or two why something became a rule in the first place. Take these tried…
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Why Printed Newsletters Make the Phone Ring
When you contemplate your next direct mail effort, aren’t you sometimes tempted to bust out from convention, break some rules, and try something that you and only you will ever think of? You know, the kind of package that someday will land you in the direct mail hall of fame?…
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The Benefits of a Website Blog
All hail Google. No kidding. Because if you want your website on page one, there are certain rules and guidelines you need to abide by. And guess who sets, maintains, and updates them? Right. So, beginning with the premise that your website was created to give you first-page Google placement…
Recent Posts
- Direct Mail on a Small Budget
Direct mail, like any other advertising or marketing medium, has its own list of inviolable do’s and don’ts. Not that… Read more: Direct Mail on a Small Budget - Why Printed Newsletters Make the Phone Ring
When you contemplate your next direct mail effort, aren’t you sometimes tempted to bust out from convention, break some rules,… Read more: Why Printed Newsletters Make the Phone Ring - The Benefits of a Website Blog
All hail Google. No kidding. Because if you want your website on page one, there are certain rules and guidelines… Read more: The Benefits of a Website Blog