Tips & Tales – The IMS Advertising Blog Spot
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Electrician Marketing Tips for Your Start-up Business
If you’re looking to hit the ground running with your newly formed electrical service business, it takes more than a Master Electrician marketing license, the will to succeed, and a determination to be the best you can be. It takes smart and consistent marketing. Don’t think you can afford it?…
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The Benefits of a Company Slogan
Yes, Your Company Still Needs a Slogan In certain industries, and even in general, company slogan seem to be missing in action from the marketing scene and the world at large. Which is great news for the companies who continue to use them effectively and, conversely, an opportunity for anyone…
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The Benefit of Customer Reviews
Seven Reasons Why Customer Reviews Matter If you’ve been stubbornly resisting going strong for customer reviews, we get it. Maybe you’re concerned, for example, about review authenticity. Or alienating people by asking them to leave a review on one of the public review websites like Google, Yelp, or BBB. And…
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The Benefit of Blogs
5 Great Reasons to Post More Blogs on Your Website Website blogs are powerful tools for businesses and individuals alike, offering a range of benefits that enhance online presence, engage audiences, and support your various objectives. Here are some key advantages of maintaining a blog on your website: 1. Enhanced…
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Is Your Contractor Website Over Designed? Here’s How to Tell, and Why it Shouldn’t Be.
As someone whose company is constantly engaged in developing new websites for residential service contractors – Contractor who offer plumbing, HVAC, and related services – I spend many long hours surveying the landscape for fresh ideas, new and prevailing trends, and generally to get a better sense of what it…
Recent Posts
- Do Photos Help Facebook Posts Get Noticed and Read?If you’ve ever scrolled through your Facebook feed and stopped on a post simply because a photo caught your eye,… Read more: Do Photos Help Facebook Posts Get Noticed and Read?
- The Value of Point-of-Service (POS) HandoutsIn an increasingly digital marketplace, face-to-face customer interactions are more valuable than ever. That’s where point-of-service (POS) handouts come in… Read more: The Value of Point-of-Service (POS) Handouts
- Print Marketing is Alive and WellMy first thought for this article was to entitle it: “Is Print Marketing Dead?”. But I fought off the urge,… Read more: Print Marketing is Alive and Well
- The Benefits of Value-Added MarketingHow do you cram everything of value your company embodies into your name, logo, or even on a billboard or… Read more: The Benefits of Value-Added Marketing
- How To Write Effective Website Content for Your Plumbing, HVAC, or Other Home Services CompanyWriting effective website content for plumbing and other home services companies is made much more rewarding when you go about… Read more: How To Write Effective Website Content for Your Plumbing, HVAC, or Other Home Services Company